5 Reasons Why Your Site Needs to Publish a News Feed

It seems like everyone is talking about RSS Feeds. They’ve been around for years but the buzz is up about them as the technology continues to go mainstream. Some people are reportedly abandoning their browsers and viewing the web through their readers - but they hardly represent the general public yet.
So does your site need one?

This question is somewhat like asking if your site needs a newsletter. Sure, the sky won’t fall tomorrow if you don’t get one today, but once you realize the benefits of having a news feed for your site, and try it for yourself, you may become an addict like the rest of us.

Reason #1: More free traffic to your site
I’m not exaggerating when I say that a frequently updated feed can bring you massive amounts of traffic in a short time period. This won’t be true forever.
Here’s a snapshot in PDF format, of just the feed-originating traffic to a new page of my site for the first 24 hours it opened.
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Reason #2: It’s a hands-off way to update your audience
It’s a hands-off way to update your audience
What if you could run your newsletter without the hassles of maintaining your list, removing bounced addresses, finding new subscribers, formatting the content you find, altering your content to keep from being blacklisted, and after all that, wondering if all the various blockers mistakenly kept your message from getting through? If that sounds like heaven, you can be one of the angels as soon as an hour from now. When you supplement your current newsletter with more frequent updates via feed, you will be able to push out updates to subscribers to your news channel or feed more frequently and more efficiently. With all the new free tools available, even if you’re all thumbs when it comes to making a web page, if you can fill out a form, you can create a feed.
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Reason #3: Get visitors to click through to your site whenever you update

Reason #4: Recycle old content.

Reason #5: Its so easy it’s crazy not to do it.